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Shoper conducted a survey in November 2011 to find out the mood of e-store owners in the run-up to Christmas. The survey included 155 e-commerce store owners representing a variety of industries. This is the second edition of the happy star e-commerce survey, so the results can be compared with last year.

Shoper conducted a survey in November 2011 to find out the mood of e-store owners in the run-up to Christmas. The survey included 155 e-store owners representing a variety of industries. This is the second edition of the "e-commerce under a happy star" survey, so the results can be compared with last year.

Below is a downloadable report.

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