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Shoper is consistently increasing investment in the development of new products to support multi-channel sales and social commerce. With the new service, TikTok Ads, as the first e-commerce platform in Poland offered in a subscription model, helps sellers run advertising activities in the world's fastest-growing application.
Shoper is consistently increasing investment in the development of new products to support multi-channel sales and social commerce. With the new service, TikTok Ads, as the first e-commerce platform in Poland offered in a subscription model, helps sellers run advertising activities in the world's fastest-growing application.
"Shoper is the first e-commerce platform in Poland to launch its own service, supporting sellers and online store owners in conducting advertising activities on the most popular social networking application. TikTok is the fastest-growing social networking platform in the world, which opens up completely new development opportunities for our clients." - says Arkadiusz Król, responsible for Shoper Campaigns, which runs TikTok Ads.
The Shoper platform, a leader in the Polish market for e-commerce solutions offered in a subscription model (SaaS), offers all the most important tools and services for professional online sales - in addition to online store software, modern online payments, logistics and advertising solutions. The company educates its customers and provides them with the necessary solutions for multi-channel sales.
"Nowadays, it's very important to invest in personal branding and customer relations, and therefore to be with your offer wherever buyers are. TikTok is the leading platform for recording and sharing short videos with users around the world. TikTok is also a place for business, where entrepreneurs can use unique advertising formats and reach millions of users with their offer." - Edyta Pudlowska, Head of Marketing at Shoper, adds.
Cooperation with TikTok offers stores using Shoper solutions the opportunity to reach millions of new users. Thus, it provides even more opportunities to develop sales in the social commerce channel, which plays an important role in online commerce. The development of the TikTok Ads advertising service is the responsibility of Shoper specialists, who already have the status of Premium Partner from Google and Meta Business Partner, thanks to their advertising activities on Facebook and Instagram. TikTok Ads complement the complementary service provided by Shoper in the area of online marketing.
"The statuses awarded to us confirm the highest quality of services offered by Shoper in the area of product campaigns and online advertising for stores. We make every effort to give our clients the best possible opportunity to extend their commercial strategy to the channels where their customers are today," says Edyta Pudlowska, Head of Marketing at Shoper.
Shoper continues to rapidly expand its offerings, launching both new platform functionalities and introducing entirely new product families. Financial services, e-commerce logistics solutions or cloud computing are just examples of offerings that have expanded in recent months. The company posted record financial results in 2021, and this year it wants to grow faster than the market again. Shoper's debut on the main floor of the Warsaw Stock Exchange helped to significantly strengthen brand recognition and confidence in the company as the most popular subscription model online store provider in Poland. At the end of 2021, more than 30,000 customers were using Shoper solutions.
For more information about the new TikTok Ads service on the Shoper platform, please visit this page.
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